pathfactory.comPathFactory | Content Intelligence Platform

Products PathFactory Use Cases See how PathFactory's Content Intelligence can help. ABM Enablement Website Journey Nurture Content Strategy PathFactory Experiences See how PathFactory's Content Engagement can help. Campaign Tools Revenue Intelligence Virtual Events Hub Web Tools Customers Customer Stories Customer Success About About PathFactory Contact Us Careers Resources Blog Resource Center Upcoming Events Our Picks Blind Zebra x PathFactory: How to Build High-Quality Pipeline Efficiently Bridging The Sales and Marketing Gap Why B2B Sellers and Marketers Switch to PathFactory PathFactory ABM Data Shows Rise in Anonymous B2B Buyer Engagement Read Post Integrations Login Book a Demo Login Book a Demo Content Intelligence and Personalization Platform for B2B Marketers Stop guessing when it comes to your content. PathFactory tells you what content is working (and not working) so you can: Create personalized content experiences for individual buyers Increase content engagement among target accounts Connect content to revenue and (finally) measure content ROI Book a demo 24% increase in closed won revenue See How 93% increase in content views See How 129% increase in pipeline generation See How Ready To See Results? Book a Personalized Demo What is PathFactory? PathFactory creates AI-powered, personalized content experiences proven to accelerate deal velocity, convert buyers, and intelligently connect content to revenue. Learn More Uncover Your Best Content Keep your content organized, tagged, and easily-searchable within PathFactory, while using the built-in analytics suite to surface high-performing content. Create Campaigns That Convert Stop sending your buyers to one-off content assets, and instead share highly-curated, relevant content journeys featuring information they need to make a buying decision. Track Buyer Engagement and Intent Keep tabs on known and anonymous buyers at the account and individual level, so your go-to-market team has the right insights to prioritize deals and start sales conversations. Connect Content To Revenue Prove marketing ROI by capturing your content’s influence on your sales funnel, while analyzing the highest-converting content and channels. Win Deals With Content AI and Data Combine first- and third-party intent, content engagement, and customer profile data to help you optimize your campaigns to achieve results—every time. We Partner and Integrate With the Best Give your brand the PathFactory treatment Get a Personalized Demo What’s Included? Every user gets access to the entire PathFactory suite Content Experiences Manage your content and create personalized content experiences for the entire buyer journey. Learn More Content AIAutomation Improve ABM personalization and accelerate deal velocity with AI-powered recommendations. Learn More Revenue Intelligence See how your content influences pipeline, track account health, and find hidden revenue opportunities. Learn More Analytics Gain a unified view of marketing- and sales-led content activation and uncover buyer engagement patterns. Learn More Add ContentAI To Your Tech Stack Go-to-market teams can easily integrate PathFactory with tools in their existing stack, including Salesforce, Marketo, and Google Analytics. Learn More We Don’t Like to Brag… See What Some of Our Customers Say 91% increase in content consumption 202% increase in engaged audience YoY PathFactory serves enablement content in bingeable, single-browser experiences, making it easy to educate partners and understand behavior. Cisco | Marketing Technology Manager Learn More 70% increase in win rate 24% increase in deal velocity The ability to tailor experiences…is worth its weight in gold. It helps us improve our conversion rates, improve stickiness, and deliver our content. Fiix | VP Growth Marketing Learn More 12x increase in content engagement time 61% increase in demo request form fills Thanks to the integration between PathFactory and Marketo, we provide improved, tailored experiences for each of our target accounts. HG Insights | Senior Marketing Manager Learn More 132% increase in Average Contract Value 200 Hours web developer time saved Implementing PathFactory has completely changed the way we engage our target accounts. That ability to create account-specific content experiences has also greatly improved sales and marketing alignment. Invoca | Director of Marketing Operations Learn More See PathFactory in action Schedule a demo to see how PathFactory can help you educate and convert your audience more than 2x faster. Book a Demo How PathFactory Works For Demand Gen For Marketing Ops For Marketing Leaders For Content Marketers For Virtual Events For Sales For ABM For Website Owners DataIntegrations Customer Success Customer Stories On-Demand Marketing Content Experience Better ABM Blog Knowledge Base About Leadership Careers Contact Privacy Policy Accessibility PathFactory HQ 100 King St. West, Suite 5700 Toronto, ON M5X 1C7 PathFactory DC 1775 I St. NW, Suite 1150 Washington, DC...